As part of its 50th anniversary celebrations, Floradale Feed Mill Limited has announced a pledge of $50,000 to the Farm & Food Care Foundation, a new charity with a mandate to enhance public trust in food and farming.
Floradale Feed Mill Limited is an independent, family owned and operated, feed company serving area livestock and poultry producers.
The pledge coincides with the 50th anniversary of the company.
The announcement was made by foundation chairman Bruce Christie and company president Craig Schwindt who said, “Floradale Feed Mill is making this donation as a testament to our long-time commitment to our customers and the success of Ontario agriculture,” said Schwindt.
“We’re pleased to do our part by investing in building public confidence in food and farming.”
Each year over the five-year agreement, the foundation and feed mill will meet to determine funding priorities.
In 2012, the funds will be used to extend the distribution of the award-winning publication, The Real Dirt on Farming to media, targeting business people and decision makers.
A second component will feature a new Real Dirt on Farming speaking tour and feature farmers and industry professionals speaking to urban audiences such as Rotary Clubs and chambers of commerce on topics covered in the booklet like modern farming basics, animal care, the environment and food safety.
Christie added, “Investments from industry partners like Floradale and its team are so important as we work to fulfill our mandate of improving awareness and understanding about food and farming on behalf of the entire sector.”
For more information on the Farm & Food Care Foundation, the featured projects or to donate, visit www.farmcarefoundation.ca or contact the office at 519-837-1326.