Are you interested in learning more about developing successful tourism and visitor experiences, enhancing your customer skills or perhaps developing new product offerings?
Then this is where you may want to be!
RTO4 (Regional Tourism Organization Four) and Centre Wellington will be hosting an Experiential Tourism Development Workshop for tourism businesses in Elora and Fergus.
Topics covered in the workshop include:
– participation in some new experiences in and around Elora and Fergus, created specifically for the workshop, and with tourism partners in the community.
– business benefits of expanding, adding, or getting into experiential travel.
– case studies, examples, and economic frameworks providing data, information, and ways that tourism businesses across Canada are expanding into experiential travel.
– opportunities to meet and network with others in the community who want to position Elora & Fergus for its experiential tourism potential.
– access to several take-away tools and templates.
– learning why travellers want experiences. (Ideal guests for experiences; EQ as a way of profiling travellers)
– thinking differently as a business (Blue Ocean thinking) and how that applies to creating experiences.
– understanding more about storytelling, and the power of storytelling as a key visitor motivator.
– application of sustainability and best practices in Responsible Travel with application to experiential travel.
– hands-on learning activities on a variety of different topics.
– access to two leaders of experiential travel in Canada for three days.
A fee of $100 reserves a spot and includes meals (excluding alcohol), 2.5 days of hands-on training, tools to enhance business, all workshop materials and participation in three newly created tourism experiences. This fee helps offset the overall
The event begins at 1pm on Feb. 5 and continues to 5pm on Feb. 7 at the Wellington County Musuem on Wellington Rd. 18.
Seating is limited and Only 10 seats remaining. Registration on a first come first basis.
Register Now: http://bit.ly/2fGlG0K
