FERGUS – Invest your money. Three short, simple words. Or are they?
With such a large array of investment choices, from stocks and bonds to closed-end funds and exchange-traded funds, it can be difficult to decide where you put your money. To further complicate matters, there’s always something new being hyped in the marketplace.
Current buzz is focused on cryptocurrencies and emerging technologies like artificial intelligence and self-driving vehicles. You may be eager to invest early and capitalize on potential growth, but are these sound opportunities?
Moreover, it seems as if everyone has advice for you. Unfortunately, platitudes like “buy low and sell high” aren’t very helpful, and those stock pile tips from your friend’s brother, or your uncle’s golf buddy, rarely pan out. So how can you cut through all the noise and figure out what’s right for you?
Consider these three words instead: back to basics.
The best investment strategy is one that’s focused on the long term, on tried and true strategies that have stood the test of time.
Define your goals
First and foremost, think about why you are investing. Whether it’s for your retirement, education savings for your kids or a dream vacation, figure out how much money you’ll need and how long you have to get there.
Weigh the risks
versus the rewards
High risk can equal higher potential reward, but the amount of risk in your investment portfolio should correspond to the time horizon of the investment.
For example, if you’re investing for retirement 30 years in the future, your portfolio can tolerate greater risk because it has more time to ride out any market downturns.
It’s also important to consider your personal comfort with risk – how well you can handle a loss in the value of your investments if there is a market downtown.
Make sure you are invested appropriately for both your risk tolerance and your time horizon.
Invest early and often
The sooner you start, the more time your investments have to grow, even if you can only afford a modest amount.
Someone who starts in their 40s will have to invest a lot more than someone who began investing in their 20s in order to reach the same value.
Give compounding returns as much time as possible to work their magic.
Pay yourself first
A relatively painless way to save is through a pre-authorized deposit.
Set one up on your payday or through your company’s payroll, if available, so that money is deposited into your investments before you have a chance to spend it. You’ll be surprised at how fast your savings will accumulate without you even noticing.
It’s also a good idea to set up a separate emergency fund in an easily accessible account, such as a high-interest savings account.
If the need arises, you’ll have access to money without having to dip into your investments.
Diversity
Don’t put all of your eggs in one basket. It’s imprtant to spread your investments across asset classes (stocks, bonds etc.), industries and geographical locations.
If you put all your money in one stock and its value plummets, you significantly reduce your investment.
The same would hold true if you were to invest in one industry.
For example, if you invest only in energy and the price of oil declines, so may the value of your investment.
Diversification helps to balance individual investment risks across an entire portfolio, lowering your overall risk.
Have a plan and stick to it
Regardless of new investment opportunities that promise high returns, it’s important to have a plan and stick with it.
Markets may fluctuate, but a well-thought-out investment plan is designed to ride through those fluctuations.
And if you still want to invest in the latest and greatest growth opportunity, consider setting up a “core and explore” portfolio. This means the bulk of your portfolio (the “core”) is designed to meet you goals and overall risk tolerance, while a small portion of your portfolio can be used to explore riskier, more speculative investments.
The best course of action? Speak with your advisor. He or she can help you cut through the market noise to determine the best investment strategy to help you meet your goals.
Approach with caution
New trendy investment opportunities can seem exciting.
However, there are some risks to consider before putting your money into the next big thing.
Lack of regulation: traditional investments are highly regulated to help protect investors, but new investments like cryptocurrency may still raise investor protection concerns.
Inflated share prices: some new investments are highly speculative, with prices based on expectations of future success rather than current performance.
Dilution: if a company expands rapidly, it can raise money by issuing additional shares. This lowers the value of existing shareholders’ investment, along with their percentage of ownership.
– Submitted by Manulife Securities Incorporated, Fergus
