The recent launch of Premier Equipment Ltd., was celebrated with a commemorative tree planting simultaneously at ten locations across southern Ontario.
“This launch is a landmark event in the agricultural equipment industry in Ontario. It represents the coming together of nearly 100 years of collective service to the farmers of Ontario as John Deere dealers,” says Brett Barriage, CEO of Premier Equipment Ltd.
“The planting of a tree at each location is a symbol of Premier’s commitment to a strong, sustainable future,” he said.
Staff and customers assembled at each store to plant a Canadian Sugar Maple Tree, and share a few words to mark the occasion. Photos and notes from each ceremony were then posted to Premier’s Facebook page for staff and customers to share in the events at the other locations.
“We are proud of where we have come from, and where our new company will go,” stated Joe Fewer, Chief Operations Officer for Premier Equipment Ltd.
“We believe our new company slogan ‘Here to grow with you’ clearly shares our purpose and focus – being there for our customers today and in the long run.”
Premier Equipment specializes in sales and service of quality John Deere and Stihl power equipment in 10 store locations across mid- and south-western Ontario including Alliston, Ayr, Courtland, Elmira, Listowel, Mount Forest, Ospringe, Simcoe, Smithville, and Tavistock.
With history dating back to 1955, the new company formation links the experience and expertise of two leading dealerships recognized by John Deere as being a “Dealer of Tomorrow.”
