2020 Elora and Fergus Destination Animation Partnership Fund open

CENTRE WELLINGTON – Based on success to date and enthusiasm from the community to continue the program, Elora and Fergus Tourism, the Township of Centre Wellington and Regional Tourism Organization 4 (RTO4) are launching the 2020 Destination Animation Partnership Project.

The project’s aim is to enable Elora and Fergus businesses, organizations and tourism stakeholders to create and/or enhance experiences for both visitors and residents.

The launch of the Elora and Fergus Destination Animation Partnership in 2017 enabled the creation of new experiences such as Twilight at Templin and the Elora En Plein Air Quick Paint Competition to name a few.

The Destination Animation Partnership Project supports destination experiential projects on a matched basis.

There will be an estimated $10,000 available for proposals, and individual applications may be for any amount between $500 and $5,000.

The Destination Animation Partnership Project selection committee will review and award the proposals based on a list of criteria up to the limit of the project:

– highlighting Elora and Fergus’s DNA;

– level of social media sharing and feasibility;

– potential to attract out-of-town visitors, and overall economic benefit to Elora and Fergus; and

– collaboration with other tourism stakeholders.

Projects must be new or enhanced experiences highlighting the community’s DNA and funds awarded from the Destination Animation Partnership Project cannot be applied toward capital or regular operational expenses.

The deadline for applications is April 1.

For more information, criteria, guidelines, and application visit http://elorafergus.animationfund.ca.

“Applicants are strongly encouraged to discuss their project, questions and eligibility prior to applying,” officials say.

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